Turning Lemons into Lemonade: Building a Scent Brand in Nigeria
We’ve all heard the saying, “When life gives you lemons, make lemonade.”
But what happens when the lemons are power cuts, rising costs, limited resources, and tough markets—the kind that come with running a small business in these climes?
Well… you get creative. You turn passion into purpose.You make something beautiful.You make...
June 25, 2025
Phoenix
The Journey
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Nurturing with Scents: The Power of Fragrance Oils in Everyday Life
There’s something quietly powerful about scent.
It’s invisible—but unforgettable. It can soothe a restless mind, uplift your spirit, or instantly transport you back to a cherished memory. At its core, scent is nurturing, and fragrance oils give us a simple, beautiful way to bring that nurturing energy into everyday life.
Why Scent...
June 24, 2025
Phoenix
The Journey
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How to Make Profits with Scented Holiday Products Using Fragrance Oils
The holiday season isn’t just a time of celebration; it’s a golden opportunity for creators, crafters, and small business owners to turn festive spirit into real profits. One of the most profitable and sensory-driven ways to do that? Scented holiday products made with fragrance oils.
Whether you're a maker, entrepreneur, or...
June 22, 2025
Phoenix
The Journey
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How to Choose Scents for Your Brand: A Guide to Scent Identity
‘A Scent is not just about a good smell. A scent should elicit emotions, feelings or memories.’ – Zendour
Scent is powerful. It lingers. It tells a story before a word is spoken. And when you’re building a product-based brand—especially in beauty, home, wellness, or lifestyle—scent becomes part of your identity.
But...
June 21, 2025
Phoenix
The Journey
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The Fragrance Journey of Zendour
How time flies.It feels like just yesterday—in 2022—I took my first nervous, hopeful steps into the world of fragrance oil retailing. I remember ordering samples from all over the globe, each tiny bottle holding a dream, a possibility. I was driven by curiosity, creativity, and a deep desire to create...
June 20, 2025
Phoenix
The Journey
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